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May 2022 | Press

Aperitivo, Mojito, Tonic: Mix your drinks 1:9 - alcohol-free!

Pressbaum, 10.05.2022

The growing demand for non-alcoholic beverages got the restaurants and retailers to pay attention. Until now, one has often failed to find any flavourful alcohol-free drink alternative on the drinks menu or in a supermarket. By launching three innovative bar syrups Aperitivo, Mojito and Tonic, Höllinger is responding to this emerging and mindful consumer trend. Full of flavor, completely alcohol free.

Fancy an Aperol Spritz during your lunch break?

No problem! With the new bar syrups from Höllinger, you can enjoy the drinks consciously and alcohol-free – without sacrificing the taste. Gerhard Höllinger explains: "We have all been there: toasting with a lemonade and getting the discouragedlooks. It is about time that there is a proper alternative for adults, which makes social gatherings exciting for all of the guests. Sharing a toast should be fun, whether you drink alcohol or not." The finest Barkeeper's Selection is available to the restaurants and retail outlets.

Mix your perfect summer drink

The end consumers can now create that holiday feeling at home by mixing the new Höllinger’s syrups on their own. Drinks need to be mixed at a ratio of one part syrup to eight parts soda water, garnished with a slice of orange (Aperitivo), lime (Mojito) or lemon (Tonic) and full of ice cubes. Nothing says 'vacation mode' like a perfect summer drink at a garden party, in the rooftop bar or at your own brunch at home. The finest Barkeeper's Selection is available online at the Höllinger online shop or Amazon, in wholesale at Kiennast, Kastner (Biogast), Wedl, Del Fabro Kolarik and from June in retail at Billa Plus and MPreis. The RRP is € 8.99 per bottle/500ml.

Höllingers creativity and innovation are enriching the gastronomy sector

The Höllinger bar syrups are versatile, tasty and easy to handle. The non-alcoholic syrups Aperitivo, Mojito and Tonic are mixed at the ratio 1:9 and perfectly complete sophisticated cocktails or mocktails. "Professionals behind the bar benefit from the simple and quick preparation. It is perfectly clear that a non-alcoholic alternative is a must on any drinks menu in 2022. The days of watching others enjoy cocktails while drinking water are over," says Gerhard Höllinger, who developed the finest Barkeeper's Selection together with his team. Whether at the after-work drinks or at a cozy garden party, Höllinger's aperitivo celebrates every moment.

Mindful Drinking: sparkling taste alcohol free

Conscious nutrition and mindful alcohol consumption are no longer trends, but have become a part of our lifestyle. The Höllinger company, which is known for its innovative, organic products, is now launching an alcohol-free bar syrup range. Gerhard Höllinger clarifies: "Everyone is talking about the importance of moderate drinking. With our bar syrups, we want to offer an alternative that focuses on responsible enjoyment. Whether with or without alcohol, everyone should be able to have fun and feel good." The premium-quality bar syrups are offered both to the restaurants and to the retailers in a high-quality 500 ml glass bottle.

The future: international export

Gerhard Höllinger and his team are exporting their organic product range to over 42 countries worldwide. High hopes and expectations are set for the new bar syrup range as well: "Alcohol-free is an upward trend across the globe, and we want to be a part of this movement. That is why we're working intensively with our partners to be able to offer the bar syrups in Dubai, the USA and Mauritius as well. The response so far has been great," adds Axel Fila, who is responsible for the worldwide exports within the company. The future is definitely exciting!

Further information:

Mag. Lisa Rothen

Himmelhoch GmbH Text, PR & Event

T:  +43 650 203 74 11


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